About G.URL
G.URL Magazine is dedicated to reshaping perceptions of female gamers within the gaming community. We achieve this by exploring the intersection of gaming culture with fashion, music, and lifestyle, all of which contribute to the evolving concept of the 'gamer girl'.
What kind of content is featured in G.URL?
Gaming
Social Media
...and more!
Can Everdream Village Stand Out in the Cosy Game Boom?
The cosy game genre is more crowded than ever, making it increasingly difficult for new farming sims to stand out. While many lean heavily on familiar mechanics borrowed from classics like Stardew Valley and Animal Crossing, Everdream Village takes a few welcome risks of its own.
The Contradictions of Takashi Murakami
Takashi Murakami’s vibrant worlds have captivated audiences for decades, but beneath the rainbow flowers lies a more complicated reality. Following a visit to Stepping on the Tail of a Rainbow at the Cleveland Museum of Art, G.URL explores the tension between Murakami’s hopeful artistic vision and his continued support of NFTs. Can one of contemporary art’s most celebrated creators reconcile his legacy with the environmental cost of digital ambition?
Should We Really be so Obsessed with Obsession?
Horror is having its biggest mainstream moment in decades, with independent filmmakers finally being given the recognition they deserve. But while films like Obsession and Backrooms prove the genre has never been more exciting, they also raise bigger questions about representation, perspective, and who still gets to tell horror’s stories.
Minecraft Servers Are So Back
Minecraft is having a real community renaissance, and smaller, more intentional servers are leading the way. As players return for creativity, comfort, and connection, spaces like Starless SMP show how powerful cosy, people first worlds can be. In this feature, we talk to the team behind Starless about building a safe, welcoming server for girls and nonbinary players, from plushies and post offices to magazines and daily events. We also introduce G.URL SMP, now live at play.gurlworld.live.
The Ebonix Effect with Danielle ‘Ebonix’ Udogaranya
Ten years into her work in Black character design, Danielle ‘Ebonix’ Udogaranya reflects on influence, visibility, and the future of games.
Sarah Kalum on Chic, Sustainable Knitwear
Sarah Kalum’s distinctive knitwear — all dark hues, striking motifs and hand-shaped silhouettes — has quietly built a devoted following online. Here, she talks to us about her artistic beginnings, her process and the community that has embraced her work.
Habbo x Neopets is the Crossover Nobody Saw Coming
When two icons of early internet life collide, magic happens. Habbo Hotel and Neopets have teamed up for a crossover bursting with pixel nostalgia, pet companions, and collectible chaos. It’s more than a campaign: it’s a time capsule from 2005, reborn for the players who never really logged out.
Has Addison Rae Danced, Screamed, and Claimed Her Place as Pop’s Next Icon?
Has the recipe detailing the makings of a true pop icon been set in stone once and for all? Watching Addison Rae’s meteoric rise — from TikTok fame to the release of her debut album and her first London show — it’s tempting to think it might have.
Claire’s is Closing Because All the Nine-Year-Olds are in Sephora
Back in 2010, Claire’s was the ultimate pre-teen escape: glittery phones, first makeup kits, and tiny piercings. Today, the magic is lost. Childhood is fast-forwarded online, and nine-year-olds are skipping straight to Sephora. Claire’s can’t compete with algorithms — the pre-teen moment it championed is disappearing.
Metaverse Art Comes Alive in Come Into My World
Step into a world where nostalgia, childhood wonder, and digital imagination collide. Come Into My World transforms art exhibitions into immersive journeys, letting you explore seven unique artist-created realms through VR, AR, or your laptop. It’s playful, uncanny, and deeply personal.
Hello Kitty Island Adventure: Sanrio’s Cutest Time Sink
This isn’t just a Hello Kitty cash grab — it’s a dangerously cosy life sim with surprising depth. Between decorating, crafting, and befriending Sanrio icons, Hello Kitty Island Adventure turns downtime into a full-time commitment. Cute? Absolutely. Addictive? More than you’d think. Here’s why you won’t be able to put it down.
Inside the Animal Crossing x SeaLife Exhibition
If you’re a fan of Animal Crossing, the Aquarium Tour at SeaLife is a must-see, combining the charm of the game with real-life sea creatures. From meet-and-greets with Tom Nook and Isabelle to hidden villager stamps, it’s an experience that celebrates both the game and its passionate community. But is it worth the ticket price?
The Minecraft Library Preserving Press Freedom in a World of Censorship
In a world where truth is increasingly under threat, a virtual library built in Minecraft offers a sanctuary for banned journalism, ensuring that suppressed stories are never truly erased.
Meet the Artist Transforming Birmingham through PS1 Visuals
Kyle Hill (@_kyjhi), a West Midlands-based 3D artist and music producer, has taken social media by storm with his nostalgic, low-poly recreations of Birmingham. Inspired by PS1 aesthetics and early 2000s gaming, his work transforms real-world locations into digital dreamscapes, resonating with both locals and retro gaming fans alike.
Australia’s Gaming Boom Has a Secret Weapon
Australia’s gaming industry isn’t just growing – it’s thriving. With revenue doubling in the past five years and homegrown studios making waves globally, there’s never been a better time to be a game developer Down Under. But who’s making sure this momentum keeps going?
How Littlest Pet Shop Inspired a Generation
Seventeen years ago, a bobblehead toy sparked a creative movement that transformed bedrooms into film sets and young girls into directors. From its humble beginnings on YouTube with grainy home videos to the legendary high school drama LPS: Popular, the Littlest Pet Shop craze redefined what it meant to tell stories. Now, with a retro-inspired relaunch in 2024 and a fresh wave of creativity on TikTok, the beloved figurines are making a comeback.
Sim-fully Overlooked: The Chaotic Brilliance of The Sims Bustin’ Out and The Urbz on GBA
The Sims on Game Boy Advance wasn’t about designing the perfect home or finding true love—it was about surviving in weird, chaotic cities with nothing but odd jobs and big dreams. Bustin’ Out and The Urbz ditched the cosy life sim formula and gave us something messier, funnier, and way more relatable. It’s about time we gave these underrated handheld gems the love they deserve.
Dogz: A GBA Cult Classic
Dogz for the Game Boy Advance wasn’t just a game; it was a lesson in care, empathy, and chaos disguised as pixelated cuteness. While your siblings were conquering Mushroom Kingdoms or wielding Master Swords, you were busy teaching a jerky little sprite to sit, stay, and love. In all its tinny, glitchy glory, Dogz remains a small but mighty cornerstone of handheld gaming nostalgia.
Infinity Nikki is Inspiring Gamers to Bond Over High Heels and Earrings
Seeing a feminine dress-up game acknowledged as a “real” game is groundbreaking. Twelve years ago, Papergames was told that the Nikki franchise was too niche to succeed in the competitive gaming market. The monumental success of Infinity Nikki proves otherwise, showing there’s a community of gamers eager to save the world in an iridescent ballgown and heels.
Short Trip: The Hand-Drawn Cat Carrying Experience
As the chaos of finals, demanding work weeks, and holiday preparations looms, the need for a moment of respite becomes undeniable. Thankfully, we’ve found the perfect game to help you pause, breathe, and recharge amid the holiday frenzy.

