About G.URL
G.URL Magazine is dedicated to reshaping perceptions of female gamers within the gaming community. We achieve this by exploring the intersection of gaming culture with fashion, music, and lifestyle, all of which contribute to the evolving concept of the 'gamer girl'.
What kind of content is featured in G.URL?
Gaming
Social Media
...and more!
The Rise of Inclusive, Low-Pressure Communities
In a world of hyper-competitive and often toxic gaming environments, women look for a sanctuary to simply enjoy their games without the noise of exclusion. In the increasingly noisy world of online gaming, where hyper-competitive environments and toxic behavior often dominate, the need for alternative spaces is more crucial than ever. These spaces aren’t necessarily…
More Than a Console: How Hardware Defines Gameplay
What Another Code: Recollection reveals about the importance of utilising game console hardware to its fullest potential Written by Arwa Al-Sahli As a form of media, video games have a unique feature that separates them from other forms of art: player interaction. Game developers utilise and embrace this aspect, as good game design shapes a…
What Makes or Breaks a Video Game to Screen Adaptation?
Examining the Evolution and Future of Video Game Adaptations It’s the early nineties, and video games have just experienced a boom in popularity. As two extremely visual mediums, film adaptations of video games felt like a no-brainer. Turning an already extremely popular intellectual property into a blockbuster film should be a guaranteed success, like the…
The Cutest Uniqlo Lines You Never Knew Existed
Uniqlo has been working with Studio Ghibli, Miffy and Mofusand to create some adorable designs
CupcakKe’s Dauntless Manifesto: More Than a Meme
G.URL takes a bite out of cupcakKe’s latest album; Dauntless Manifesto It is always difficult to pinpoint a tone that feels appropriate when conducting these musical deep dives, but cupcakKe makes that job even more challenging – in all the best ways. Known for her outlandishly vulgar and raunchy lyricism, CupcakKe and the internet tend…
Frutiger Aero: The Iconic 2000s Tech and Corporation Aesthetic, and its Sub-genres.
Written by Nataly Ornelas It’s 2007. After a long day at school, you’ve come home to try out the new Windows OS. You sit down on your good-old ergonomic chair and scoot up to your wooden desk, booting up your bulky PC and monitor. After a minute of watching the agonisingly slow loading screen, you…
Loving the Environment through Gaming
The EcoGaming Revolution Written by Christina Amato EcoGaming will forever be in vogue. There has been a surge within gaming in recent years, with developers coming out with stories that focus on nature and the environment. Some of these are cosy, cuddle-up-on-the-couch games, while others can feature forms of harsh survival. They immerse players in…
The Endearing World of Garage Sale
Garage Sale and its Director, Amelia Zollner, Prove the Importance of Indie Developers who Produce Heartfelt Gaming Experiences In Garage Sale, which saw release last June on Steam, you play as kid-next-door Juniper living in Lettuce Village: an adorable yet mysterious town away from the suburban life of Salad City. The player inhabits Juniper on…
Little Kitty Big City: The Warmth of Cosy Gaming
Proof That Sometimes the Purr-suit of Happiness Is as Simple as Being a Cat Written by Rose Renaud The mainstream popularity of the casual games genre has exploded in recent years. They have always been around and possess a sense of nostalgia with series like Animal Crossing and The Sims. They were worlds where we…
Strange Horticulture: Unraveling Mysteries One Leaf at a Time
In this botanical whodunit, the only thing sharper than your shears is your wit. Written by Janelle Hyde Strange Horticulture is an immersive game that excellently captures a somber tone. Set in the fictional town of Undermere, players inherit a plant store and navigate a world filled with botanical mysteries and magical properties. The game…
If The Alters Had a Wardrobe Mod, It’d Look Like ZA/UM Atelier in Paris
ZA/UM Atelier just crash-landed at Paris Fashion Week with The Alters collection – a cyber-survivalist line fusing gaming weirdness, Gorpcore outerwear and glitch-pattern kimonos. It’s clothing built for alternate timelines, dystopian cities and looting your future self’s wardrobe. A sharp, worldbuilding collision of high fashion and speculative identity play.
Steven Universe Spin-Off “Lars of the Stars” Is Official
Lars is no longer the grumpy donut boy — he’s pink, powerful, and leading a rebel crew across gem-controlled galaxies. Lars of the Stars, a new Steven Universe spin-off from Rebecca Sugar and Ian Jones-Quartey, is real, it’s canon, and it’s coming to Prime Video.
Tumblr’s Princess of Pop: MARINA Returns
MARINA’s Princess of Pop sparkles with nostalgic synths and playful hyperfemininity. It’s a vibrant, sometimes cheesy, love letter to Tumblr-era melodrama, blending honeyed vocals with neon-bright metaphors. Not perfect, but utterly her — a bold, unapologetic celebration of pop’s glittery, chaotic heart.
Infinity Nikki is Falling Apart at the Seams
What was meant to be Infinity Nikki’s redemption update turned into its biggest disaster yet. From crashing servers to a fandom at war, the long-awaited 1.5 patch exposed deeper cracks in the game’s foundation — and now, both players and developers are scrambling to save what’s left.
Fancy That: PinkPantheress Quietly Reigns
PinkPantheress keeps her distance on Fancy That, a 9-track rush of confessional lyrics, glitchy beats and deadpan delivery. It’s short, self-aware, and strangely addictive—less a big pop statement than a late-night scroll through old feelings. Even in a tiara, she’s not oversharing. And that’s what makes it hit harder.
Mudborne is the Anti-Chore Cosy
In a gaming landscape overrun by pastel to-do lists, Mudborne croaks back with surreal swamp logic, frog genetics, and cosmic pond gods. It’s cosy with edge, structured without stress — a tender, muddy rebirth for players burnt out by the genre’s grind. Finally, a cosy that doesn’t condescend.
Addison Rae Has Her Headphones On, World Off
Addison Rae isn’t just a TikTok star turned pop princess—she’s the anthem of reinvention. Her latest track, Headphones On, is a raw escape from reality, blending dreamy electro with cathartic lyrics. Amid chaos, she offers a soundtrack of strength, vulnerability, and that undeniable need to just dance it out.
Inside The Face at the National Portrait Gallery
While everyone’s busy chasing nostalgia, The Face exhibition reminds us that the real magic was in its chaotic, collaborative spirit — part fashion shoot, part cultural time bomb.
Diva Detected: Florence the Diva Will See You Now
From childhood dress-up games to full-blown diva domination, Florence the Diva has crafted a world where chaos reigns, fashion rules don’t exist, and confidence is everything. In this bold Q&A, she lets us into her glitter-drenched universe—complete with scandalous accessories, time travel fantasies, and her unapologetically unfiltered outlook.
Mario Kart’s Women Are Finally Taking the Lead
Mario Kart World marks a bold step forward in embracing female characters, with expanded rosters, customisation, and stunning new skins. While the game celebrates diversity, there’s still room for growth, particularly with underappreciated characters like Birdo.