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About G.URL

G.URL Magazine is dedicated to reshaping perceptions of female gamers within the gaming community. We achieve this by exploring the intersection of gaming culture with fashion, music, and lifestyle, all of which contribute to the evolving concept of the 'gamer girl'.

Girls in Gaming

We celebrate women in gaming and online culture including TikTok content creators, musicians and game developers. We've previously featured Pizza4Alice and TheBabeGabe from Blackstarkids.

What kind of content is featured in G.URL?

Gaming

Social Media

...and more!

NewJeans Unveil ‘Supernatural’ Pop-Up Store in Tokyo

By Jenny O'Connor | June 27, 2024

With Exclusive Takashi Murakami CollaborationNewJeans has taken over Shibuya, Tokyo with their dazzling new pop-up store, aptly named “Supernatural.” This unique shopping experience, which runs until July 15 at the Line Friends Square Shibuya, offers fans an exclusive chance to snag one-of-a-kind merchandise from the group’s high-profile collaboration with celebrated artists Takashi Murakami and Hiroshi…

Trans Identity in Paper Mario: The Thousand-Year Door

By Belle Law | June 26, 2024

Vivian steps out of the shadows and into the spotlight in the Paper Mario remake After Nintendo announced that a remake of the beloved game, Paper Mario: The Thousand-Year Door, would release on the Switch in late May, I was ecstatic. Initially released for the GameCube in 2004, the game is something that I grew…

The Denpa Men Are Back!

By Jenny O'Connor | June 22, 2024

The return of The Denpa Men comes with fresh adventures, deeper customisation, and engaging multiplayer modes for the Nintendo Switch. The announcement of the new Denpa Men game during the Nintendo Direct 2024 was like a blast from the past for fans of the colourful series. This new installment promises a fresh twist on the…

Digital Fashion Week NYC 2024

By Jenny O'Connor | June 21, 2024

Bridging tech and haute couture for a new era of style and innovation. In the city that never sleeps, fashion is getting a digital makeover. Get ready for Digital Fashion Week NYC 2024 in September, as they have now opened submissions. The event that’s redefining style with the perfect blend of technology and couture. This…

Nintendo Switch Games Announced at Nintendo Direct

By Jenny O'Connor | June 19, 2024

Nintendo Drops a Bombshell with Game Announcements That Have Us All Hooked In the latest Nintendo Direct, held on June 18, 2024, several highly anticipated titles were announced for the Nintendo Switch. Here’s a rundown of the major announcements. Metroid Prime 4: Beyond Samus Aran returns in “Metroid Prime 4: Beyond,” slated for a 2025…

The Post-Hyperpop Landscape

By Jenny O'Connor | June 15, 2024

How Hyperpop’s Wild Childs Are Shaping the Future of Music In the constantly evolving world of music, the hyperpop genre has carved out a distinctive and influential niche. Hyperpop emerged as a genre that embraced maximalism, distortion, and a playful approach to pop conventions. It was marked by an audacious blend of sugary melodies, glitchy…

Baldur’s Gate 3 and Sapphic Narratives

By Team G.URL | June 11, 2024

How Baldur’s Gate 3 became a benchmark for sapphic representation in gaming Written by Ciara Wheeler The recent success of indie fantasy RPG title Baldur’s Gate 3 at The Game Awards, BAFTA Game Awards, and other significant accolade ceremonies over the last few months has sent the Triple-A industry into a tailspin. With game developers…

Diana June: Issue 03 Interview Preview

By Jenny O'Connor | June 10, 2024

This article contains an excerpt of an exclusive interview with Diana June for Issue 03 of G.URL Magazine: “PARTY!” Under the muted glow of my laptop screen, the face of Diana June flickers into view. Amidst a backdrop of her studio and vibrant art, our Zoom call commences, bridging the gap between two worlds—one steeped…

G.URL takes on Vampire Survivors’ latest DLC with guns blazing!

By Annika McCabe | June 9, 2024

Operation Guns Combines Bullet Hell with Contra Nostalgia Admittedly, I was equally intimidated and delighted when G.URL approached me with such a beloved, and skill-based, title. The highly addictive and critically acclaimed Vampire Survivors has charmed players since its launch in late 2021, quickly becoming an indie darling. Developer Poncle caught the attention of countless…

Super Sapphic Ultra Modern Girl

By Team G.URL | June 8, 2024

Pop culture’s ongoing sapphic explosion Written by Ashley Schofield Happy Pride Month! It’s a damn good time for sapphic representation. To put it one way, lesbians are eating good right now. For the first time in a long time, art made for and by the sapphic community is comfortably back in the mainstream, not hidden…

Mudborne is the Anti-Chore Cosy

By Annika McCabe | April 25, 2025

In a gaming landscape overrun by pastel to-do lists, Mudborne croaks back with surreal swamp logic, frog genetics, and cosmic pond gods. It’s cosy with edge, structured without stress — a tender, muddy rebirth for players burnt out by the genre’s grind. Finally, a cosy that doesn’t condescend.

Addison Rae Has Her Headphones On, World Off

By Lauren Lees | April 24, 2025

Addison Rae isn’t just a TikTok star turned pop princess—she’s the anthem of reinvention. Her latest track, Headphones On, is a raw escape from reality, blending dreamy electro with cathartic lyrics. Amid chaos, she offers a soundtrack of strength, vulnerability, and that undeniable need to just dance it out.

Inside The Face at the National Portrait Gallery

By Belle Law | April 15, 2025

While everyone’s busy chasing nostalgia, The Face exhibition reminds us that the real magic was in its chaotic, collaborative spirit — part fashion shoot, part cultural time bomb.

Diva Detected: Florence the Diva Will See You Now

By Jenny O'Connor | April 8, 2025

From childhood dress-up games to full-blown diva domination, Florence the Diva has crafted a world where chaos reigns, fashion rules don’t exist, and confidence is everything. In this bold Q&A, she lets us into her glitter-drenched universe—complete with scandalous accessories, time travel fantasies, and her unapologetically unfiltered outlook.

Mario Kart’s Women Are Finally Taking the Lead

By Jenny O'Connor | April 4, 2025

Mario Kart World marks a bold step forward in embracing female characters, with expanded rosters, customisation, and stunning new skins. While the game celebrates diversity, there’s still room for growth, particularly with underappreciated characters like Birdo.

Why Are We So Obsessed With Digital Cameras?

By Lauren Lees | April 3, 2025

As smartphones became our go-to for everything, digital cameras seemed to fade into obscurity. But Gen Z’s shift back to 2000s digicams reveals more than a desire for nostalgia—it’s a response to the pressure of perfection in a hyper-curated social media world. With their grainy, overexposed photos and spontaneous moments, these cameras allow us to break free from polished, posed images and embrace a more authentic way of capturing life.

Why is Gatekeeping Back?

By Jenny O'Connor | March 5, 2025

Gatekeeping, once viewed negatively, is experiencing a resurgence as communities strive to maintain the integrity of their cultures. This revival reflects a desire to protect subcultures from dilution, ensuring that new participants engage meaningfully and respect the foundational values that define these communities.

Bhad Bhabie vs Alabama: Internet Beef and Viral Clout

By Jenny O'Connor | February 28, 2025

The feud between Bhad Bhabie and Alabama Barker is just another example of how the internet turns personal drama into public theatre. But beneath the diss tracks and Instagram rants lies a bigger truth: online culture thrives on conflict, and as long as there’s attention to be gained, the show must go on.

Hello Kitty Island Adventure: Sanrio’s Cutest Time Sink

By Jenny O'Connor | February 25, 2025

This isn’t just a Hello Kitty cash grab—it’s a dangerously cosy life sim with surprising depth. Between decorating, crafting, and befriending Sanrio icons, Hello Kitty Island Adventure turns downtime into a full-time commitment. Cute? Absolutely. Addictive? More than you’d think. Here’s why you won’t be able to put it down.

Inside the Animal Crossing x SeaLife Exhibition

By Lauren Lees | February 22, 2025

If you’re a fan of Animal Crossing, the Aquarium Tour at SeaLife is a must-see, combining the charm of the game with real-life sea creatures. From meet-and-greets with Tom Nook and Isabelle to hidden villager stamps, it’s an experience that celebrates both the game and its passionate community. But is it worth the ticket price?