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About G.URL

G.URL Magazine is dedicated to reshaping perceptions of female gamers within the gaming community. We achieve this by exploring the intersection of gaming culture with fashion, music, and lifestyle, all of which contribute to the evolving concept of the 'gamer girl'.

Girls in Gaming

We celebrate women in gaming and online culture including TikTok content creators, musicians and game developers. We've previously featured Pizza4Alice and TheBabeGabe from Blackstarkids.

What kind of content is featured in G.URL?

Gaming

Social Media

...and more!

Has Addison Rae Danced, Screamed, and Claimed Her Place as Pop’s Next Icon?

By Belle Law | September 11, 2025

Has the recipe detailing the makings of a true pop icon been set in stone once and for all? Watching Addison Rae’s meteoric rise — from TikTok fame to the release of her debut album and her first London show — it’s tempting to think it might have.

Claire’s is Closing Because All the Nine-Year-Olds are in Sephora

By Lauren Lees | September 10, 2025

Back in 2010, Claire’s was the ultimate pre-teen escape: glittery phones, first makeup kits, and tiny piercings. Today, the magic is lost. Childhood is fast-forwarded online, and nine-year-olds are skipping straight to Sephora. Claire’s can’t compete with algorithms — the pre-teen moment it championed is disappearing.

Metaverse Art Comes Alive in Come Into My World

By Ore Adeyoola | August 20, 2025

Step into a world where nostalgia, childhood wonder, and digital imagination collide. Come Into My World transforms art exhibitions into immersive journeys, letting you explore seven unique artist-created realms through VR, AR, or your laptop. It’s playful, uncanny, and deeply personal.

Once Upon a Katamari is the Joyful, Weird Comeback We’ve Waited 14 Years For

By Jenny O'Connor | August 12, 2025

After 14 years of silence, Katamari Damacy is back to roll through time and grab your attention.

What Happened to Habbo? Habbo Hotel Turns 25

By Jenny O'Connor | August 5, 2025

Habbo Hotel turns 25 this year, marking a chaotic legacy of furniture scams, controversy, internet infamy and unexpected survival. Once a hotspot, it faced near collapse – but it’s still online, and still finding ways to reinvent itself for a new generation.

Hello Kitty’s First Major DLC Arrives — and It’s Made of Flour

By Jenny O'Connor | July 31, 2025

Hello Kitty’s first ever DLC is dropping — and it’s a dreamy, flour-dusted world of magic ruins, soft girl lore, and new bestie Cogimyun. Wheatflour Wonderland launches this September, bringing the biggest update yet to Island Adventure. Think bakery-core meets mythic quest, with carbs, cuteness, and emotional depth.

Inside the Polly Pocket Compact… and Beyond the Designer Toy Boom

By Jenny O'Connor | July 19, 2025

This week’s Polly Pocket × GCDS compact isn’t just a nostalgic nod; it’s launching amid a flourishing designer toy scene. From Pop Mart’s Space Molly and sculptural Hironō to the gentle glow of Smiskis and TikTok’s Sonny Angel wave, miniature toys have become fashionable companions, mood activators and little cultural icons.

Has the Girl’s Girl Become the New Pick-Me Girl?

By Belle Law | July 17, 2025

Is this the disguised weapon against the divine feminine?

Meet the New Faces of Zelda and Link

By Jenny O'Connor | July 16, 2025

No A-listers. No viral stunt casting. Nintendo just revealed the faces of Link and Zelda for its live-action film — and it’s refreshingly understated. Rising talents Bo Bragason and Benjamin Evan Ainsworth step into the green tunic and royal gown, signalling a quieter, more serious take on Hyrule’s cinematic debut.

Sunset Valley Is Rotting, and I’m Still Playing

By Jenny O'Connor | July 5, 2025

With every new life sim release, something gets shinier — but also flatter. Meanwhile, The Sims 3 continues to spiral in on itself, breaking in new ways and revealing stranger layers the longer you play. 600 hours deep, it’s still the only game I know that feels alive in its decay.

Has Addison Rae Danced, Screamed, and Claimed Her Place as Pop’s Next Icon?

By Belle Law | September 11, 2025

Has the recipe detailing the makings of a true pop icon been set in stone once and for all? Watching Addison Rae’s meteoric rise — from TikTok fame to the release of her debut album and her first London show — it’s tempting to think it might have.

Claire’s is Closing Because All the Nine-Year-Olds are in Sephora

By Lauren Lees | September 10, 2025

Back in 2010, Claire’s was the ultimate pre-teen escape: glittery phones, first makeup kits, and tiny piercings. Today, the magic is lost. Childhood is fast-forwarded online, and nine-year-olds are skipping straight to Sephora. Claire’s can’t compete with algorithms — the pre-teen moment it championed is disappearing.

Metaverse Art Comes Alive in Come Into My World

By Ore Adeyoola | August 20, 2025

Step into a world where nostalgia, childhood wonder, and digital imagination collide. Come Into My World transforms art exhibitions into immersive journeys, letting you explore seven unique artist-created realms through VR, AR, or your laptop. It’s playful, uncanny, and deeply personal.

Once Upon a Katamari is the Joyful, Weird Comeback We’ve Waited 14 Years For

By Jenny O'Connor | August 12, 2025

After 14 years of silence, Katamari Damacy is back to roll through time and grab your attention.

What Happened to Habbo? Habbo Hotel Turns 25

By Jenny O'Connor | August 5, 2025

Habbo Hotel turns 25 this year, marking a chaotic legacy of furniture scams, controversy, internet infamy and unexpected survival. Once a hotspot, it faced near collapse – but it’s still online, and still finding ways to reinvent itself for a new generation.

Hello Kitty’s First Major DLC Arrives — and It’s Made of Flour

By Jenny O'Connor | July 31, 2025

Hello Kitty’s first ever DLC is dropping — and it’s a dreamy, flour-dusted world of magic ruins, soft girl lore, and new bestie Cogimyun. Wheatflour Wonderland launches this September, bringing the biggest update yet to Island Adventure. Think bakery-core meets mythic quest, with carbs, cuteness, and emotional depth.

Inside the Polly Pocket Compact… and Beyond the Designer Toy Boom

By Jenny O'Connor | July 19, 2025

This week’s Polly Pocket × GCDS compact isn’t just a nostalgic nod; it’s launching amid a flourishing designer toy scene. From Pop Mart’s Space Molly and sculptural Hironō to the gentle glow of Smiskis and TikTok’s Sonny Angel wave, miniature toys have become fashionable companions, mood activators and little cultural icons.

Has the Girl’s Girl Become the New Pick-Me Girl?

By Belle Law | July 17, 2025

Is this the disguised weapon against the divine feminine?

Meet the New Faces of Zelda and Link

By Jenny O'Connor | July 16, 2025

No A-listers. No viral stunt casting. Nintendo just revealed the faces of Link and Zelda for its live-action film — and it’s refreshingly understated. Rising talents Bo Bragason and Benjamin Evan Ainsworth step into the green tunic and royal gown, signalling a quieter, more serious take on Hyrule’s cinematic debut.

Sunset Valley Is Rotting, and I’m Still Playing

By Jenny O'Connor | July 5, 2025

With every new life sim release, something gets shinier — but also flatter. Meanwhile, The Sims 3 continues to spiral in on itself, breaking in new ways and revealing stranger layers the longer you play. 600 hours deep, it’s still the only game I know that feels alive in its decay.