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About G.URL

G.URL Magazine is dedicated to reshaping perceptions of female gamers within the gaming community. We achieve this by exploring the intersection of gaming culture with fashion, music, and lifestyle, all of which contribute to the evolving concept of the 'gamer girl'.

Girls in Gaming

We celebrate women in gaming and online culture including TikTok content creators, musicians and game developers. We've previously featured Pizza4Alice and TheBabeGabe from Blackstarkids.

What kind of content is featured in G.URL?

Gaming

Social Media

...and more!

Infinity Nikki is Inspiring Gamers to Bond Over High Heels and Earrings 

By Hannah Holowaychuk | December 16, 2024

Seeing a feminine dress-up game acknowledged as a “real” game is groundbreaking. Twelve years ago, Papergames was told that the Nikki franchise was too niche to succeed in the competitive gaming market. The monumental success of Infinity Nikki proves otherwise, showing there’s a community of gamers eager to save the world in an iridescent ballgown and heels.

Short Trip: The Hand-Drawn Cat Carrying Experience

By Annika McCabe | December 15, 2024

As the chaos of finals, demanding work weeks, and holiday preparations looms, the need for a moment of respite becomes undeniable. Thankfully, we’ve found the perfect game to help you pause, breathe, and recharge amid the holiday frenzy.

How Arcane Subverts Stereotypes Around Black Women

By Ore Adeyoola | December 14, 2024

After three long years, Arcane has come to an emotional and dramatic conclusion. The animated series has not only been celebrated as a masterclass in storytelling and artistry but has also made history as a cultural phenomenon. Garnering four Primetime Emmy Awards and earning universal acclaim, Arcane stands as the most successful silver screen adaptation of a video game to date. Its richly layered characters, subversion of tired tropes, and dedication to nuanced representation have solidified its place as a groundbreaking achievement in modern animation.

5 Hidden Gems for Cosy Winter Gaming

By Team G.URL | December 3, 2024

If you’re craving cosy winter vibes, this list of five lesser-known games is your perfect escape. From heartwarming puzzle adventures to whimsical snow-filled escapades, these titles embrace the season’s magic without leaning on tired survival tropes.

Beauty in Blocks: How Roblox’s Dress to Impress Inspires Real-Life Makeup Trends

By Jenny O'Connor | November 30, 2024

From the virtual runways of Dress to Impress to the Instagram feeds of beauty influencers, Roblox-inspired makeup is rewriting the rules of beauty. Bold, playful, and unapologetically experimental, these trends are proof that digital creativity is shaping the face of fashion in more ways than one.

Our Forgotten Digital Dolls: A Note on Personalisation and Feminine Identity Crises

By Team G.URL | November 29, 2024

Once upon a time, the Internet was a playground for little girls. On BarbieGirls.com and Be-Bratz.com, we weren’t just dressing up avatars—we were learning how to present ourselves to the world. These virtual spaces taught us that to be seen was to be valued, planting seeds of self-scrutiny that bloomed into a full-blown obsession with image. Years later, the MP3 players and pink VIP badges are gone, but the mirror they handed us hasn’t cracked. We scroll, we compare, and we perform, still chasing that fleeting feeling of being enough in a world built to tell us otherwise.

Anora: Exoticism as Empty Currency

By Jenny O'Connor | November 27, 2024

Sean Baker’s Anora drapes itself in the glittering veneer of social commentary, but at its core, it struggles to engage meaningfully with the very systems it critiques. Anora “Ani” Mikheeva, played with quiet resilience by Mikey Madison, navigates the hostile labyrinth of Brighton Beach’s underbelly, where survival is a dance of compromise. Brighton Beach itself hums with authenticity, a backdrop pulsating with the chaotic beauty of immigrant life. Yet, the film’s gaze—intent on humanising its protagonist—falls into familiar traps, reducing Ani to a cipher, a lens for exploitation rather than an agent in her own story.

Ones to Watch: Top Women-Led London Brands

By Belle Law | November 22, 2024

London’s independent scene is buzzing with women-led brands that are setting the tone for a more ethical and stylish future. From sustainable craftsmanship to boundary-pushing design, these creators are reshaping what it means to shop consciously while keeping us effortlessly ‘G.URL’ this autumn.

Swallowscope: Defining the Gap Between Tradition and Modernism

By Hannah Holowaychuk | November 21, 2024

Traditional Chinese handcrafts have been skillfully produced for thousands of years. Cherida Zhang, the creator of swallowscope, uses her platform to preserve and share the artistry of Chinese knotting. By combining freshwater pearls and crystals with Chinese imagery, she creates intricate pastel jewellery that is both elegant and evokes feelings of nostalgia…

Aika Village: The Haunting Legacy of Animal Crossing’s Darkest Creation

By Jenny O'Connor | November 15, 2024

Animal Crossing fans have crafted a paradise of horrors in Aika Village, transforming a beloved game into an unforgettable experiment in eerie storytelling.The Animal Crossing series is known for its charming worlds and slice-of-life gameplay, where daily routines and cheerful villages offer an escape from reality. Yet amid this serene experience, an unexpected current of…

Stray Rats x Sonic: A Collision of Streetwear and Sega’s Icon

By Jenny O'Connor | April 21, 2024

Stray Rats, the Miami-based streetwear iconoclast, has reinvigorated its partnership with Sonic the Hedgehog, unleashing a collection that marries ’90s video game nostalgia with the raw edge of urban fashion. This latest collaboration, which first dropped in celebration of Sonic’s 30th anniversary, has found new life with a re-launch on April 17th, much to the…

Nintendo Waves Goodbye to Wii U and 3DS Online Services

By Jenny O'Connor | April 10, 2024

Farewell to an Era Today, in a move that feels akin to the final credits rolling on a beloved game, Nintendo bids adieu to the online services for the Wii U and 3DS platforms. This moment is significant for gamers everywhere, marking the end of online playability for iconic titles such as Splatoon and Super…

A love letter to High School Musical: Makin’ the Cut!

By Team G.URL | April 4, 2024

How “High School Musical: Makin’ the Cut” Redefined Gaming for a Generation Words by Willow Najarro In the heart of every gamer who grew up in the early 2000s, there’s a beat that syncs perfectly with the pulse of the High School Musical franchise. It’s a rhythm infused with the echoes of movie premieres and…

Do We Miss When Animal Crossing Villagers Were Mean to Us?

By Annika McCabe | March 19, 2024

Our repeated nightmares about an angry mole popping up when we don’t save our game can be put to rest. Nowadays, it is unlikely that those involved in the gaming scene wouldn’t be familiar with the name Animal Crossing, a slice-of-life town simulation game which debuted on the Nintendo GameCube in 2001. It made an…

The Next Princess Zelda

By Belle Law | February 7, 2024

Written by Belle Law Casting Choices, Narrative Hopes, and Dreams of a Live-Action Adaptation Last November, Nintendo announced that a live-action film of The Legend of Zelda franchise is in development. As someone who grew up alongside the series, my first Zelda games being ‘The Phantom Hourglass’ and ‘Spirit Tracks’ made for the DS, this…

Top Anticipated Games of 2024

By Jenny O'Connor | January 25, 2024

Our lineup of standout games poised to shake up the gaming scene in 2024 Princess Peach Showtime! (March 22, 2024) Princess Peach Showtime! is ready to make its debut in the gaming realm in 2024, with a release date set for March 22, 2024. This game takes a bold departure from the familiar Mario-centric adventures,…

G.URL Magazine Issue 02: Exclusive Interview Preview with Pom Pom Squad

By Jenny O'Connor | December 18, 2023

In an exclusive interview with G.URL Magazine, Mia Berrin of Pom Pom Squad opens up about her musical journey, identity, and the powerful role of music in fostering self-acceptance and representation. Mia Berrin, known artistically as Pom Pom Squad, is a name that resonates deeply within the music community. Her story is one of identity,…

G.URL Magazine Issue 02: Exclusive Interview Preview with Gabrielle Rosenstein

By Jenny O'Connor | December 3, 2023

In the latest issue of G.URL Magazine, we delve into the artistic universe of Gabrielle Rosenstein, a multi-disciplinary artist renowned for her hyper-stylised depictions of the female form. Rosenstein, a visionary in the realms of sci-femme fantasy and queer artistry, speaks with us about her unique approach to art, which deftly blends contemporary issues with…

The Enduring Appeal of Nostalgic Dress-Up Games

By Jenny O'Connor | November 26, 2023

Remember GirlsGoGames? Whether you were designing chic outfits on Stardoll or exploring the wide range of activities on GirlsGoGames, where dress-up was a beloved feature among many, these platforms have been a staple in the digital playground for young girls. While GirlsGoGames offered a wide array of genres, its dress-up games were particularly notable, providing…

Nintendo’s newest enemy: the 3DS

By Belle Law | November 3, 2023

Written by Belle Law Say farewell to a classic as Nintendo winds down the beloved 3DS. This October, it was announced by Nintendo that they would be shutting down all online services for both the Nintendo 3DS and Wii U software – as early as April 2024. This comes after Nintendo’s anti-modding updates and the…